Nimble Payments.
©2016
Innovative Digital Solutions for Small Business Success.
What we do
Digital product
Strategic design
Research
Branding
Strategic design
Research
Branding
Overview
Nimble Payments is a modern digital tool created by BBVA to help small and medium-sized online businesses. It’s a one-stop-shop that combines payment, management, and funding solutions, making it easy for merchants to use. Our team worked on the service and product design of the platform.
Strategic Design Mindset.
We approach every project with a strategic design mindset to ensure we create digital solutions that effectively meet our client’s needs. For Nimble Payments, we were tasked with designing a digital visual personality and Design System for our client’s product, as well as conceptualizing and designing a landing page that effectively communicates the product’s features and benefits to potential users.
Insights Drive Benefit-Focused Landing Page
We designed a landing page that effectively communicates the product’s features and benefits to potential users by leveraging insights from our user research. The page’s layout and design make it easy for users to understand how the product works and its benefits.
Building User Confidence
We considered security and trust to be essential components of a financial digital product. Therefore, we designed features that helped users feel secure and confident in their transactions, such as clear visual indicators for secure pages, two-factor authentication, and easy-to-find customer support.
We designed the product to accommodate growth and expansion while maintaining usability and security. We achieved this by using modular design patterns, creating a flexible design system, and building a scalable infrastructure
We designed the product to accommodate growth and expansion while maintaining usability and security. We achieved this by using modular design patterns, creating a flexible design system, and building a scalable infrastructure
